Sender ID in Azerbaijan

Send SMS under your name — branded sender ID

Make SMS appear with your company name instead of an anonymous number — MYSHOP, CLINIC, BANK24. Brand trust and open rates 3-5× higher. Azercell, Bakcell, Nar — all three.

Get sender ID

What does Sender ID offer

How SMS appears on customer's phone — what's the difference?

+994 50 123 45 67
Anonymous number — raises suspicion
Hello! Your order is ready. Code: 4823
MYSHOP
Branded — customer recognizes instantly
Hello! Your order is ready. Code: 4823

Why use Sender ID

📈 3-5× open rate

Customers open branded SMS instantly. Most anonymous-number SMS are deleted or ignored.

🛡️ Brand trust

Customers can immediately tell if SMS is legitimate. Critical for bank and payment notifications.

🎯 Marketing effectiveness

Promotional SMS with branded sender drive more clicks and sales.

⚡ Faster OTP

Users find branded SMS faster, enter OTP quicker. Login flow seconds faster.

📱 Avoid spam filters

Carrier spam filters recognize branded sender IDs and block less. Delivery rate improves.

🏢 Corporate professionalism

Present professional branded communication to customers, not anonymous numbers. Improves company image.

How to register a Sender ID

1. Open account

Free signup on 1sms.az. Provide company type (LLC, JSC, individual) and TIN.

2. Choose Sender ID

Pick a name reflecting your company — max 11 chars, e.g. 'MYSHOP', 'CLINIC', 'BANK24'. No spaces.

3. Documents

Company certificate and TIN. We prepare and send the application to operators — no additional registration required.

4. Operator approval

Operators approve sender IDs in 5-7 business days. We keep you updated on progress.

5. Activate and send

Once approved, Sender ID is active in your account. Just pick the sender when sending SMS.

🆘 We help

Document prep, application, operator negotiations — all by us. You just wait for approval.

Frequently asked questions

How do I send SMS under my name?

Requires Sender ID registration. Apply via your 1sms.az account, we handle Azercell/Bakcell/Nar registration. Once approved, SMS go out under your company name.

How long does Sender ID take?

Operator approval averages 5-7 business days. We handle the process — you just provide company documents.

What length should Sender ID be?

Maximum 11 characters (letters/digits, no spaces). E.g. MYSHOP, CLINIC, RESTAURANT, BANK24.

Why is branded SMS more effective?

Customers open branded SMS 3-5× more often. No suspicion of unknown numbers, brand trust improves, OTPs recognized instantly.

Does it work for all operators?

Yes, all three Azerbaijani operators (Azercell, Bakcell, Nar). We handle registration with each.

Is there an extra fee for Sender ID?

One-time small fee for Sender ID (operator charges). SMS rates differ slightly from numeric. Exact rates available in your account.

Can I change Sender ID later?

Yes, but new Sender ID needs operator re-approval (5-7 business days). One account can hold multiple Sender IDs simultaneously.

Start branded SMS today

Free signup — we prepare and submit Sender ID application in 1 day. Branded SMS ready in 5-7 business days.

Start now — free